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Navigating Your Way into Your Visitors` Hearts
I hate getting lost whether it s on the road or online. Guess what So do your visitors. Just as we expect to see signs on the road to help us find our way there exist rules of the road for web site navigation design. Break these at your peril...
Creating SEO-Friendly Content
Creating SEO-friendly content is by no means an easy task. Today s Internet is chock-full of spectacular visuals offering everything from streaming video to big glossy-looking pictures. But take away all those special fonts and brightly-colored ...
Trends to Note in the Search Industry
Every so often it helps to take a step back from your industry so you can figure out where it is and where it s going. The search industry is no exception. I ve spotted some interesting issues and trends that I d like to share with you. Finding a ...
Book Review: The Open Brand
Written by Kelly Mooney and Nita Rollins em The Open Brand When Push Comes to Pull in a Web-Made World em takes a look at the evolution of Web 2. and its effect on marketing. It is a wake-up call to companies trying to manage their brands th...
Microsoft Gives Up on Yahoo Takeover Bid
In a move that caught many observers by surprise Microsoft CEO Steve Ballmer walked away from his bid to purchase number two search engine Yahoo. The move ended three months of dramatic maneuvering on the part of both companies. Nevertheless the...
I hate getting lost whether it s on the road or online. Guess what So do your visitors. Just as we expect to see signs on the road to help us find our way there exist rules of the road for web site navigation design. Break these at your peril...
Creating SEO-Friendly Content
Creating SEO-friendly content is by no means an easy task. Today s Internet is chock-full of spectacular visuals offering everything from streaming video to big glossy-looking pictures. But take away all those special fonts and brightly-colored ...
Trends to Note in the Search Industry
Every so often it helps to take a step back from your industry so you can figure out where it is and where it s going. The search industry is no exception. I ve spotted some interesting issues and trends that I d like to share with you. Finding a ...
Book Review: The Open Brand
Written by Kelly Mooney and Nita Rollins em The Open Brand When Push Comes to Pull in a Web-Made World em takes a look at the evolution of Web 2. and its effect on marketing. It is a wake-up call to companies trying to manage their brands th...
Microsoft Gives Up on Yahoo Takeover Bid
In a move that caught many observers by surprise Microsoft CEO Steve Ballmer walked away from his bid to purchase number two search engine Yahoo. The move ended three months of dramatic maneuvering on the part of both companies. Nevertheless the...
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